Small Business Digital Skills Summit presented by Meta
presented by Meta
In the Instagram Deep Dive Designing and Optimizing Your Instagram, you'll experience an immersive exploration of creative techniques to effectively engage your audience on Instagram and gain comprehensive knowledge on crafting impactful Posts, Stories, and Reels. Additionally, discover the key elements to create engaging Instagram post. After attending this session, you'll be able to establish a strong Instagram presence, build a clear content strategy and meaningfully engage with your target audience.
Learning Outcomes
- Learn innovative ways to engage followers through Posts, Stories, and Reels on Instagram
- Create visibility appealing content on Instagram that aligns with brand identity and target audience
- Discover effective caption-writing techniques, including storytelling, calls-to-action, and hashtags to increase reach and engagement
- Discover strategies to incorporate brand tone-of-voice.
Meta Certified Lead Trainer - Gibran Jones
Gibran Jones is a Meta Certified Lead trainer and a digital marketer with over 20 years of experience and a veteran of the US Army. He specializes in Facebook Ads, SEO, Instagram Reels, and digital marketing and currently owns his own business Krimson Square Marketing. Gibran holds multiple industry-recognized certifications, including Meta Digital Marketing Associate, Meta Media Planning, and Meta Lead Trainer. Gibran is a sought-after expert for industry podcasts and speaking events. He is also a speaker on Facebook marketing and social media marketing, delivering training to small businesses on Reels, content creation, and Meta advertising. He is extremely knowledgeable and passionate about sharing his knowledge with businesses. Gibran is a passionate speaker and digital marketer who has helped thousands of businesses grow by improving their online presence.
8:30 am - 10:30 am
Doors open 8:30 am
Presentation begins promptly at 9:00 am
Egyptian Theatre
135 N. 2nd Street
DeKalb, IL
Instagram Deep Dive: Designing and Optimizing Instagram
Gibran Jones - Meta Certified Lead Trainer
Panel of Local Experts:
Mary Grace McCauley - Willrett Flower Co.
Missy Freund - Sweet-DeLights
Savannah Walsh - Communities by Grainger
